Build a brand your buyers trust
Businesses and their markets evolve. Repositioning in response to change is a must for brands that want to earn and sustain loyalty.
Together, we’ll build a strong brand foundation rooted in your voice and aligned with your audience’s needs. From color to copy, every choice we make will help you make your mark.
Stand out for the right reasons
Our branding work is calculated, not templated. Let’s tell a story that wins your buyers over.
Branding FAQ
Get quick answers about working with our Indianapolis brand and design agency.
A solid brand is the foundation for all marketing campaigns. If the brand is strong and clear, it can easily evolve for a variety of needs and business goals.
Our brand identity process is broken into three phases: brand review, brand development and design, and brand rollout. In the first phase, we analyze existing assets and make recommendations based on market research. Then, we build the core components of your brand, including brand positioning, messaging, and visual identity. Finally, we facilitate a smooth transition from the old brand into the new.
Design and messaging complement one another. Compelling visuals make simple messaging come to life. Complicated messages can be clarified by supportive design choices. In the end, messaging and design work better when developed together.
Consistency plays a critical role in maintaining brand strength. We define brand rules and guidelines and create branded templates to maintain the integrity of brand expression.
Brand consistency across platforms can increase revenue by over 20%*. In addition to business growth, many of our clients report experiencing qualitative benefits, such as increased confidence and sense of professionalism at the conclusion of a branding project.