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Case Study: Dermatology, Inc.

Modern healthcare website design creates better online experience for patients

Dermatology, Inc. hired TBH Creative to redesign and develop their outdated healthcare website. Their new site features a clean web design that elevates their brand with new colors and photography, enables patients to easily access information, and provides a technical foundation for future SEO growth.

Goals—

  • Brand growth in the marketplace 
  • Provide an easy to navigate user experience 
  • Interconnect treatments, locations, and providers 
  • Enable patients to schedule appointments and make payments online

Results

30.57% increase in total users within first year of launch
39.73% increase in organic search acquisition within first year of launch
25.39% increase in time spent on pages within first year of launch
Dermatology Inc Desktop home page
Providers list webpage
Providers detail webpage
Bill pay webpage
Acne medical service webpage

“The results of our new website's digital patient experience are incredible. In fact, since launching, we've seen a 100%+ increase in online appointment scheduling.”

Khristi Autajay, Practice Administrator

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